Author Archives: Thespindoc

Everything Social Media – Infographic

Social Media have transformed the way we communicate each other. Not just the social networking but also ample opportunities to expose ourselves to the world. Most of us  use these networks but may not know all about them. Leverage,  has created infographic  that will let you know all about Social Media

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U.S. Media Spend Up 7% In 2016

  by Wayne Friedman, of Media Post U.S. ad spending slowed toward the end of 2016 — especially in the last month.December was virtually flat, with a 0.7% increase over December 2015, according to Standard Media Index estimates. For the year as a whole, 2016 was up 6.8% over the 2015. The last three months […]

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Social Media Marketing Trends for 2017 #1

1) Live video content is King. Live video content is on the rise — in fact, 14% of marketers experimented with it in 2016, according to Social Media Examiner, and 43% plan to use interactive video this year, according to new survey data. While there are a ton of streaming sites and platforms out there, […]

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Video Marketing: The Future Of Content Marketing

Post By Mat Bowman for Forbes.com In the last 10 years, the digital landscape has changed significantly. People are phasing out desktop and laptop computers to search the web and interact with content. Instead, they are picking up their mobile phones and tablets. What’s more, digital technology is cheaper today than it’s ever been before; […]

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Facebook Revenue Jumps Again, Buoyed by Mobile Advertising

Top-line growth was more than expected; Profit leaps to $3.57 billion By DEEPA SEETHARAMAN of WSJ.com Facebook Inc. squeezed nearly 30% more revenue per user in the fourth quarter, pumping its advertising muscle ahead of an anticipated slowdown in growth later this year. Users spent more time watching videos on Facebook and its photo-sharing app […]

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