Tag Archives: Advertising

U.S. Media Spend Up 7% In 2016

  by Wayne Friedman, of Media Post U.S. ad spending slowed toward the end of 2016 — especially in the last month.December was virtually flat, with a 0.7% increase over December 2015, according to Standard Media Index estimates. For the year as a whole, 2016 was up 6.8% over the 2015. The last three months […]

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Video Marketing: The Future Of Content Marketing

Post By Mat Bowman for Forbes.com In the last 10 years, the digital landscape has changed significantly. People are phasing out desktop and laptop computers to search the web and interact with content. Instead, they are picking up their mobile phones and tablets. What’s more, digital technology is cheaper today than it’s ever been before; […]

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